The big news today is the announcement that Lord of the Rings Online is going to be free to play. There has already been a ton of coverage on the subject so I'm not going to rehash all the details or what other people have said. Instead, I just want to come out and say that this is all my fault.
I'm their target audience. I've been secretly holding out for this day for a while. I've been extremely interested in LotRO but never felt like paying the monthly subscription fee. I knew that Turbine had huge success with DDO switching to the F2P model and I figured it was only a matter of time until LotRO did the same.
So, it's all my fault. Me and people like me at any rate. Sorry lifetime subscribers, my bad.
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